This artificial intelligence makes it possible to transform work process by integrating predictive and generative experiences directly into the Salesforce platform. Einstein GPT offers tailor-made solutions for each user, department, or industry, securing every interaction through the Einstein Trust Layer. In particular, this tool improves productivity by automating the writing of Copywriting for sales emails, summarize calls and offer actionable insights. For customer service, it helps to quickly resolve user issues by providing relevant information during interactions. Einstein GPT is also a major marketing asset, increasing engagement through accurate predictions and in-depth personalization of customer journeys. On the commerce platform, it personalizes the shopping experience with automatically generated product descriptions and tailored recommendations. Through its native integration, Einstein GPT ensures the secure and ethical use of customer data, strengthening trust and privacy.
Facilitates the integration of conversational AI into the work process, allowing direct and effective interaction between employees and customers. This feature increases the speed of problem resolution, improves the user experience, and optimizes customer service.
Use AI to automatically generate personalized sales emails and customer responses based on customer-specific data. This increases the relevance and effectiveness of communication while reducing the time spent on manual tasks.
Enables service agents to quickly find relevant information, using AI, to resolve issues more quickly and enrich the internal knowledge base. This contributes to a better customer experience and a more agile operationalization of services.