This artificial intelligence makes it possible to maximizing the performance of advertising campaigns on social networks by generating targeted predictive audiences. Proxima builds its audiences based on detailed commercial data accumulated on more than 70 million consumers in the United States. This promotes more refined and relevant advertising, leading to a significant reduction in cost per acquisition (CAC) and an increase in return on advertising expenses (ROAS).
The platform offers a intelligence improved consumer through analyses and tactical benchmarks, allowing businesses to optimize their marketing strategy digital. In addition, Proxima secures all consumer data in a database protected by encryption, thus ensuring confidentiality and security.
The use of Proxima is particularly effective for companies seeking to obtain a competitive advantage in a saturated digital environment, by optimising advertising spending and by refining ad targeting to reach consumers who are ready to buy.
Maximize the effectiveness of your campaigns on social networks using predictive audiences, configured to improve relevance and conversion. This mechanism of personalized audiences allows precise targeting, significantly reducing the cost per acquisition (CAC) and increasing the customer's lifetime value (LTV), essential for brands looking to optimize their advertising spend.
Access a detailed analysis of consumer behavior through tactical benchmarks and strategic insights. This feature helps businesses to deeply understand buying preferences and behaviors, facilitating more informed business decisions and optimizing marketing and product strategies.
Deploy your advertising campaigns with confidence by exploiting predictive intelligence that allows you to double your advertising spend while maintaining efficiency. This approach is crucial for businesses that want to increase their visibility while controlling costs, thus ensuring profitable and sustainable growth.