This artificial intelligence, called Sassbook, helps optimize the workflows of marketing professionals and content creators on the social networks. Sassbook automates the generation of textual content, facilitating the creation, rewriting and improvement of texts by integrating the nuances and specific needs of each targeted audience. Consequently, this solution improves efficiency by reducing the time typically spent on planning and executing the copywriting. Users also benefit from a notable improvement in the relevance and quality of published content, which strengthens follower engagement and increases brand visibility. By simplifying and speeding up the creation of content tailored to the specific needs of different platforms, Sassbook directly addresses the challenges faced by its users, enabling them to increase their productivity while maintaining a high level of relevance and interaction with their audience.
This feature offers the ability to fine-tune content to improve its visibility on search engines. The adaptation of the text according to SEO criteria is automated, saving time and increasing the effectiveness of digital campaigns. The content relevance increases, effectively targeting the intended audiences.
The built-in publishing manager enables scheduling and automating updates across various social networks. This feature ensures a constant online presence, while optimizing the best posting times to reach a maximum audience, thus simplifying the work process.
The artificial intelligence technology used for the copywriting speeds up the content creation process without compromising quality. It generates texts tailored to the brand's tone and engaging for the target audience. This tool helps overcome the challenges of consistently producing fresh and relevant content.