This artificial intelligence, UserWatch, allows a visual analysis of the user experience by observing user behavior on specific web pages. Without requiring time-consuming viewings of sessions, UserWatch automatically builds course maps for the busiest routes. This solution offers instant previews, revealing design issues without prolonged waiting. With this system, product managers and UX researchers save hundreds of hours previously spent reviewing user sessions. In addition, the absence of Confirmation bias allows an objective analysis of the data collected. Connecting the tracking tool to a website immediately starts generating detailed reports on the selected pages. In summary, UserWatch turns user behavior analysis into a work process simplified, effective and free of prejudices, thus optimizing the strategies of Copywriting and web development.
The tool analyzes user sessions and builds route maps for the most popular routes on a given page. This information allows product managers and UX researchers to quickly identify usage trends and optimize the user experience without wasting time.
Thanks to this feature, it is possible to automatically detect design issues after each update, without the need to review hours of sessions. This approach saves valuable time and allows user interfaces to be continuously improved.
The tool saves a lot of time by eliminating the need to manually view session recordings, reducing the average time spent on these tasks to just a few hours per week. This frees up significant resources that can be redirected to activities with higher added value.